The rental pricing specialists
Unlock your full potential with our market-leading, actively managed dynamic pricing strategies
Actively managed pricing for your listings
Our clients report up to 40% higher revenues with Apex
No matter your current pricing setup, Apex will deliver measurable value.
By combining cutting-edge tools with hands-on market oversight, our team of analysts consistently outperforms automated tools by proactively incorporating market intelligence into pricing decisions rather than merely reacting to demand shifts.
Our services unlock your property’s full potential
Get the most from your STR properties
Maximize your occupancy and revenue with tailored pricing strategies
See how Apex unlocks your STR revenue potential
Apex benefits:
- Continuous analyst oversight over events and conditions to implement proactive pricing
- Progressive improvements with AI-driven learnings, research, and regular A/B testing
Turn your vacancies into valuable income
Monetize vacant periods with short-term rental integration
Apex benefits:
- Monetize vacant periods by integrating short-term rental strategies
- Minimize downtime and increase rental yield with optimized vacancy pricing
Find out how pricing is the key to adding value
Optimally position your serviced apartment"
Stay competitive against short-term rentals and hotels with strategic, analyst-driven pricing
Understand why Apex is the right partner for you
Apex benefits:
- Optimize rates to stay competitive with Airbnb and other platforms
- Align pricing with business travel, tourism, and seasonal demand trends
Make better, more informed investment decisions
Get pre- and post-investment support for multi-unit short-term rental property investors
Apex benefits:
- Provide pre-investment revenue forecasting for informed decision-making
- Develop and implement post-investment pricing strategies to maximize returns
Explore how Apex can support you
Meet your pricing experts
Our team of specialists combines years of experience with top-tier academic credentials
David Tomalin
Apex Pricing Co-Founder
Role: Business Development & Strategy Lead
Background: 2+ years of pricing strategy consulting experience with Simon-Kucher, working across both the Zurich and Dubai offices
Education: BA in International Economics, MA in Strategy and International Management
Neil Tomalin
Apex Pricing Co-Founder
Role: Systems & Operations Lead
Background: 10+ years of experience in multi-unit short-term rental management, achieving Superhost status on Airbnb
Education: BA in Art and History, Master of Business Administration
Our service areas
We are currently operating in UAE, Oman, German and Canada with more countries coming soon
Our fees
No risk, all upside—our fees apply only when we outperform your current revenue
Pilot Phase
2.5%
of revenue
A risk‑free, three‑month trial of our analyst‑driven pricing. We invest in proving value and building our partnership.
- Connect your listings to our dynamic pricing platform
- Establish baseline rates with hands‑on analyst oversight
- Test initial pricing hypotheses and gather real‑time data
Growth Phase
5%
of revenue
Applies pilot learnings to advanced pricing strategies, driving revenue and occupancy growth and charts the path to maturity.
- Re‑calibrate pricing strategy using pilot data
- A/B testing of pricing strategies
- Scale proactive, event‑driven adjustments for maximum yield
The Benefits
We are the leading actively managed short-term rental pricing experts. Our incredibly talented and experienced team gives you the competitive edge you need to succeed.
- Up to 40% revenue uplift
- Up to 30% higher occupancy
- Performance‑based fees
- Cutting edge pricing tools with expert strategists
- 24/7 rate monitoring
- Event-based rate setting
- Bi-annual reviews to quantify our value
Pilot Phase
2.25%
of revenue
A risk‑free, three‑month trial of our analyst‑driven pricing. We invest in proving value and building our partnership.
- Connect your listings to our dynamic pricing platform
- Establish baseline rates with hands‑on analyst oversight
- Test initial pricing hypotheses and gather real‑time data
Growth Phase
4.5%
of revenue
Applies pilot learnings to advanced pricing strategies, driving revenue and occupancy growth and charts the path to maturity.
- Re‑calibrate pricing strategy using pilot data
- A/B testing of pricing strategies
- Scale proactive, event‑driven adjustments for maximum yield
The Benefits
We are the leading actively managed short-term rental pricing experts. Our incredibly talented and experienced team gives you the competitive edge you need to succeed.
- Up to 40% revenue uplift
- Up to 30% higher occupancy
- Performance‑based fees
- Cutting edge pricing tools with expert strategists
- 24/7 rate monitoring
- Event-based rate setting
- Bi-annual reviews to quantify our value
Pilot Phase
1.75%
of revenue
A risk‑free, three‑month trial of our analyst‑driven pricing. We invest in proving value and building our partnership.
- Connect your listings to our dynamic pricing platform
- Establish baseline rates with hands‑on analyst oversight
- Test initial pricing hypotheses and gather real‑time data
Growth Phase
3.5%
of revenue
Applies pilot learnings to advanced pricing strategies, driving revenue and occupancy growth and charts the path to maturity.
- Re‑calibrate pricing strategy using pilot data
- A/B testing of pricing strategies
- Scale proactive, event‑driven adjustments for maximum yield
The Benefits
We are the leading actively managed short-term rental pricing experts. Our incredibly talented and experienced team gives you the competitive edge you need to succeed.
- Up to 40% revenue uplift
- Up to 30% higher occupancy
- Performance‑based fees
- Cutting edge pricing tools with expert strategists
- 24/7 rate monitoring
- Event-based rate setting
- Bi-annual reviews to quantify our value
Pilot Phase
1.5%
of revenue
A risk‑free, three‑month trial of our analyst‑driven pricing. We invest in proving value and building our partnership.
- Connect your listings to our dynamic pricing platform
- Establish baseline rates with hands‑on analyst oversight
- Test initial pricing hypotheses and gather real‑time data
Growth Phase
3%
of revenue
Applies pilot learnings to advanced pricing strategies, driving revenue and occupancy growth and charts the path to maturity.
- Re‑calibrate pricing strategy using pilot data
- A/B testing of pricing strategies
- Scale proactive, event‑driven adjustments for maximum yield
The Benefits
We are the leading actively managed short-term rental pricing experts. Our incredibly talented and experienced team gives you the competitive edge you need to succeed.
- Up to 40% revenue uplift
- Up to 30% higher occupancy
- Performance‑based fees
- Cutting edge pricing tools with expert strategists
- 24/7 rate monitoring
- Event-based rate setting
- Bi-annual reviews to quantify our value
Pilot Phase
Let's Talk
A risk‑free, three‑month trial of our analyst‑driven pricing. We invest in proving value and building our partnership.
- Connect your listings to our dynamic pricing platform
- Establish baseline rates with hands‑on analyst oversight
- Test initial pricing hypotheses and gather real‑time data
Growth Phase
Let's Talk
Applies pilot learnings to advanced pricing strategies, driving revenue and occupancy growth and charts the path to maturity.
- Re‑calibrate pricing strategy using pilot data
- A/B testing of pricing strategies
- Scale proactive, event‑driven adjustments for maximum yield
The Benefits
We are the leading actively managed short-term rental pricing experts. Our incredibly talented and experienced team gives you the competitive edge you need to succeed.
- Up to 40% revenue uplift
- Up to 30% higher occupancy
- Performance‑based fees
- Cutting edge pricing tools with expert strategists
- 24/7 rate monitoring
- Event-based rate setting
- Bi-annual reviews to quantify our value
Get in touch
Book a call with our our team
Request some more information
Apex Pricing helps short-term rental owners and managers boost revenue with dynamic pricing, AI-powered analytics, and expert market insights. We optimize occupancy, automate guest messaging, and deliver strategies that adapt to real-time trends.