OUR SERVICES
Maximizing earnings sustainably
THE BENEFITS
Expert-driven real-time adjustments
OUR FEES
Transparent & value guaranteed
MEET OUR TEAM
Aligned incentives
CONTACT US
Smarter pricing with expert oversight
Active portfolio pricing management
Risk free value creation
No matter your current pricing setup, Apex will deliver measurable value.
By combining cutting-edge tools with hands-on market oversight, our team of analysts consistently outperforms automated tools by proactively incorporating market intelligence into pricing decisions rather than merely reacting to demand shifts.






Our services unlock your true potential
Getting the most from your STR portfolio
Optimize revenues for year round short-term, multi-unit rental managers
Explore how you can improve your STR outcomes
A partnership with Apex Pricing provides:
- Continuous analyst oversight over events and conditions to implement proactive pricing
- Progressive improvements with AI-driven learnings, research, and regular A/B testing
Bridging the gaps in long term rental
Maximize occupancy for long-term rental managers by monetizing vacant periods
A partnership with Apex Pricing provides:
- Monetize vacant periods by integrating short-term rental strategies
- Minimize downtime and increase rental yield with optimized vacancy pricing
Find out how pricing is the key to adding value
Gaining more value from your serviced apartments
Support serviced apartment operators to stay competitive with STR platforms
Find out how pricing is the key to adding value
A partnership with Apex Pricing provides:
- Optimize rates to stay competitive with Airbnb and other platforms
- Align pricing with business travel, tourism, and seasonal demand trends
Helping property investors get more from their portfolio
Provide pre- and post- investment support for multi-unit short term rental property investors
A partnership with Apex Pricing provides:
- Provide pre-investment revenue forecasting for informed decision-making
- Develop and implement post-investment pricing strategies to maximize returns
Find out how pricing is the key to adding value
Our team has the expertise to help you grow
Support serviced apartment operators to stay competitive with STR platforms

David Tomalin
Apex Pricing Co Founder
Role: Business Development & Strategy Lead
Background: 2+ years of pricing strategy consulting experience with Simon-Kucher, working across both the Zurich and Dubai offices.
Education: BA International Economics, MA in Strategy and International Management

Neil Tomalin
Apex Pricing Co Founder
Role: Systems & Operations Lead
Background: 10+ years of experience in multi-unit short-term rental management, achieving Superhost status on Airbnb.
Education: BA in Art and History, Master of Business Administration





Our fees
Support serviced apartment operators to stay competitive with STR platforms
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Our service areas
Support serviced apartment operators to stay competitive with STR platforms

Salalah, Oman.
Active
Dubai, UAE
Active
Vancouver, Canada.
Active
Scicily, Italy.
Active
Scotland, UK.
Passive